Social Media Marketing in Karachi That Brings Leads and Sales
Posting every day doesn't grow a business on its own. What grows it is putting the right offer in front of the right people, and making it easy to message or buy. We run Facebook, Instagram and TikTok marketing for Pakistani brands, with paid ads at the centre and content that supports them.
Two Jobs, Done Separately
| Paid social (ads) | Organic social (content) | |
|---|---|---|
| Purpose | Reach new buyers and drive messages, leads and orders | Build trust with people who already found you |
| Measured by | Cost per lead, cost per purchase, return on ad spend | Engagement, saves, profile visits, messages |
| Platforms | Meta (Facebook and Instagram), TikTok | Instagram, Facebook, TikTok, LinkedIn for B2B |
| How fast | Results within the first weeks of testing | Builds over months |
Most agencies sell posting packages and call it marketing. We start from what you need: more orders, more enquiries or a stronger brand, and plan the mix around that.
What's Included
Strategy:
audience, offers, platforms and budget split based on your goal.
Ad campaigns:
Meta and TikTok campaigns for messages, leads, traffic or purchases, with audience and creative testing.
Creative:
ad visuals and copy written for each platform. For video ads, we write the scripts and brief; filming is done by your team or your production partner.
WhatsApp and lead funnels:
click-to-WhatsApp ads, instant forms and landing pages, with follow-up flows so leads don't go cold.
Pixel and tracking:
Meta Pixel, Conversions API and TikTok Pixel set up so campaigns optimize for real results.
Content calendar (optional):
regular posts and stories that keep your profiles active and credible.
Monthly reporting:
spend, leads or sales, cost per result and what we're testing next.
Who This Works Best For
Consumer brands, online stores, restaurants, salons, real estate projects, education and training providers, and events: anything people buy after seeing it, not only after searching for it. If your customers mostly search on Google first, Google Ads or Local SEO may be a better starting point, and we'll tell you so.
How We Run a Campaign
Consultation:
goals, budget, past results and account access.
Setup:
tracking, audiences, offers and creative.
Testing (weeks 1-4):
several audiences and creatives at small budgets.
Scaling:
more budget on what works, new creative as ads tire.
What Affects the Cost
Ad budget (paid directly to Meta or TikTok), number of platforms, how much creative and video you need, and whether content management is included. Quoted after the consultation.
Social Media FAQs
How much should I spend on ads?
Enough to test a few audiences and creatives properly. We suggest a starting budget based on your product, price and goal in the consultation.
Do you manage our pages and reply to comments?
No. We focus on ads, creative and the content plan. Replying to comments and messages stays with your team, so customers hear from the people who know your business best.
Do you work with TikTok?
Yes, for both ads and content, where your audience is active there.
Will I own the ad account and pages?
Yes. Everything is run inside your own Business Manager and TikTok accounts.
Do you work with brands outside Pakistan?
Yes, including UK and US businesses.

